Tag Archives: psychology

Understanding Biases

Bias is a com­mon human trait and cog­nit­ive bias affects all of us. Wiki­pe­dia defines ‘cog­nit­ive bias’ as “the human tend­ency to draw incor­rect con­clu­sions in cer­tain cir­cum­stances based on cog­nit­ive factors rather than evid­ence”. Bias is an out­come of … Con­tinue read­ing

Posted in Usability | Tagged , , | Leave a comment